The main concept in this book is tradition and knowledge on local Norwegian produce and how to prepare them in the best way. Knowledge was the key word which led to the choice of scientific illustrations. Where better to find knowledge on plants than in a botanical atlas? The wide format was a result of Sune Eriksen’s photographs. The format also allows the book to open completely. A yellow tone is printed on all backgrounds to highlight white elements in the food photographs.

• Year: 2016
• Client: BIE Media
• Editors: Merete Bø & Kari Innerå
• Photo: Sune Eriksen
• Illustrations: ByHands/Meritxell Campos Canudas and Carles Puche Rius
• Print: Livonia Print, Latvia
• Repro: Marius Viken & JK Morris, Sweden
• Format: 300 x 220 mm
• Paper: 130 gsm Munken Lynx
• Binding: Hardcover bound with Geltex Silks printed 4+0 and foilblocked
• Colors: 4+4 UV Offset
• Principal type: Tiempos Text and Brown
• Pages: 336
• Language: Norwegian
• Awards: Gold and silver, ÅVB 2017